Precise cross-channel campaigns that propel consumers to action
Generate brand trial and influence shoppers along the entire path to purchase
Location and in-market interest data via cost-effective segments
Know the impact of your marketing on real‑world buying behavior
Unlock the power of customer data with innovative analytic solutions
Measure the effect your advertising has on driving sales at the register, down to the SKU level
Understand how well your advertising drives sales at the store level. Use audience profiles by store to know the unique preferences of each buyer group.
With industry-leading turnaround times, our reports include insights such as SKU-level sales lift, store performance by neighborhood, and audience analysis.
Valassis Digital rigorously matches test and control stores based on geography and the audience profiles, purchase behavior, and shopping preferences of nearby consumers.