

Advertising & Promotion
Video Advertising
Secure consumer attention and exceed your brand-building KPIs with video advertising
Target the Most Receptive Consumers
Find people ready to act by uniting consumer browsing and buying behaviors with their home and the places they go using the Valassis Consumer Graph™.
Deliver Optimal Results
Make the best impact in quality ad environments, while holistically assessing your audience, delivery, and response in
real time.
Drive Real-World Actions
Measure against your defined KPIs with a wide range of audience insights and impact studies that are delivered in time to inform your next video campaign.
VIDEO ADVERTISING EXAMPLE METRICS
6MM
VIEWABLE IMPRESSIONS
70%
VIDEO COMPLETION RATE

6.0%
SALES LIFT
Valassis
Digital
Difference
Our superior closed-loop platform brings better performance to each stage of a campaign.

Data Connectivity
We connect data throughout the life of the campaign analyzing where we’re seeing success to continuously improve.

Custom Audiences
We draw on unique cross-device consumer and location data that you can only get using the Valassis Consumer Graph™.

Relevant Activation
We ensure ads are served with professionally-produced content, on brand-safe sites, and viewed by real consumers.

Proven Performance
We provide rigorous studies that reveal who responded and why the video advertising campaign succeeded to fuel your next effort.

Case Study
National appliance retailer achieved a 79% VCR with Pre-Roll Ads targeted to home improvement enthusiasts
See the ProofSecure your share of consumer attention
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